7 Search Engine Optimization Mistakes and Solutions

To many websites, webmasters discover that major sources of website traffic come from search engines. Therefore, they are

all keen on gaining top search engine placements through search engine optimization.

Based on our several years of SEO experience, we point out some common mistakes and shed some lights to correct it.

1. Cannot Get Indexed by Search Engines, Really?

A garment ERP software solution provider came to me and asked a question: “I have established a new website for 1 year, and found a SEO company to submit my website. However, my website can be found in search engines only when I type my domain name http://www.indigo8-solutions.com in search query box. The SEO company told me

my domain got banned. What can I do?”

Ah, I told them they have been fooled by that SEO company. If you type your domain name in search box and your website can be found, which means your website has not been banned. Interestingly, your SEO company’s domain name is no longer found in Google. Their domain got banned only.

To help them find out their real problems, I found the following in search engines:

a. When typing their domain name in search query box, their site will be displayed in search result. Instead of displaying

Title Tag in the search result, search engine displays their domain name only.

b. Only 1 page is being indexed.

What’s the problem then?

With a closer look to their coding, I found that at the top of their webpage, they heavily use Javascript to present their

heading, company name, visible content, and website menu. Actually, many search engines have difficulties in reading Javascript codes.

Solution?

Put those Javascript in external js files and leave the webpages with plain HTML codes. Search engines usually have problems in crawling Javascript. Since their whole site navigation menu is written in Javascript, they should build a sitemap using plain HTML so that search engines can read all of their pages.

One more tips: When you cannot get indexed by search engines, do not blindly believe someone saying that your website get

banned. You should firstly look at your website structure and see if your coding are clumsy and make search engines hard to

“read” your website.

The problem created by Javascript is not uncommon nowadays. Even a very big Asia

Market Research Firm also commits this error. They are now starting to rectify it.

2. Link Building

In many forums, some people are strongly opposed to link exchange and claim that it is a devil and it hurts your search

engine ranking and even get you banned.

I personally do not agree. Evidence shows that many top sites are doing link exchange and getting top rankings across all

major search engines. In addition, link exchange has been a long used way for traffic building by smaller websites. I do

not see why search engines will block people to promote websites using this simple and long used method.

Indeed, link exchange becomes a problem only when you manipulate link text with a pure purpose of tricking search engines, exchange links with link farms, or buy hundreds of domain names and cross-link with your site.

A solution to avoid link exchange hurting you includes:

- Use a wide variety of link text

- Seek link exchange with sites of similar theme

- Emphasize on how many traffic you can get from your link partners instead of search engine ranking

Some webmasters know the importance of link exchange. However, they think that it consumes most of their time and finally give up doing it. A solution is that you can consider using Linkautomate.com to manage your links. This kind of software saves you time in link checking and link page update.

3. Use of Flash Intro

Web design companies try hard to persuade you to use a Flash introduction as your homepage. You think that “Wow! The flash

animation is very appealing and it makes your site looks more attractive”. However, do you know that it can hurt your website in search engine ranking?

Let me explain..

Search engines analyze website based on text. Flash, unluckily, is not text. According to “How to Design Website Guideline” of Siuchu Suga, search engines are not able to read content presented by

Flash. They just treat Flash as an embedded object or graphics only. If you use a Flash Intro as your homepage, you will never get good rankings.

In addition, many Flash intro do not offer additional and meaningful content to visitors. Ask your visitors, how many of

them are really interested in reading your Flash Intro before going straight to your website content?

A solution to use Flash or not, please ask yourself whether the Flash intro is really useful and can offer additional information to your visitors? Secondly, instead of a Flash homepage, you may consider making a Flash header together with

content at your homepage.

4. Hidden Text and Meta Tags

Webmasters understand that keyword density is a way to improve search engine ranking, and some webmasters use a technique

called “keyword stuffing”. They will stuff keywords into their webpages repeatedly, e.g. “keyword 1, keyword 2, …. keyword

1, keyword 2….” Well, everyone knows it does not make sense to visitors. Therefore, those “clever” webmasters will make

those text invisible. For example, make the text color identical to background color.

Unluckily, this trick no longer works. Search engines are able to detect it, and penalize websites using this nonsense technique. If you do not want your site being penalized, remove those text immediately in case you have adopted this method.

Okay, some webmasters only stuff keywords in Meta Keyword Tags, an area for putting keywords. I am sorry to say that stuffing keywords in Meta keyword tags is also no good. You can only repeat a keyword for 3 times at most. Nowadays, search engines place less emphasis or even no emphasis on Meta keyword tags. So, what is the point of risking yourself by stuffing keywords there?

5. Use of Dynamic Pages

Many websites use content management system (CMS) to generate their webpages. As generation of dynamic pages are easier for

website development, CMS generally use dynamic pages. However, search engines have difficulties to spider and understand them.

To solve the problem, you can consider using Mod Rewrite in case you use Apache server or finding a CMS that can generate

static HTML pages.

6. Be a Pagerank Monster

Many search engine marketers are too focused on their website’s pagerank. Everyday, they are talking and checking pagerank.

They perform link building based on pagerank only. In fact, pagerank is only one factor for Google to determine search

engine ranking. It also cannot affect your rankings in other search engines like Yahoo and MSN. If you are too concerned

about pagerank, you finally will ignore other important optimization criteria.

Therefore, you should repeatedly remind yourself that pagerank is only one of the many factors and you cannot only work on it.

7. Too Believe in Sandbox

Some webmasters propose that a new website will be put into sandbox by Google so that you cannot get any high rankings for

highly competitive keywords. Even though their website cannot get any rankings after 1 year, they still believe that it is

sandbox effect. Some even says Yahoo has Sandbox, MSN has Sandbox, etc…

From Google’s patent information, there is no clue that such sandbox occurs. From my experience, if your site is new and cannot rank high in highly competitive keywords, it is solely because other websites are more established in search engine

world. For example, they have more inbound links, more content, etc. Therefore, webmasters should not focus on finding how to get out from sandbox. Instead, you should put more effort in link building and content optimization. Eventually, you will see your website’s rankings rise.

5 Things You Must Do Before Traveling Internationally

Traveling is my passion and I enjoy it a lot. So, whenever I go for a trip, I always feel like a dream and I would like to live like a dream. It is very exciting to travel in different-different countries. So, when you travel to the new country, you must take care of lots of things. Therefore, each and every time I go for a trip, I do take care of certain things that will help me to travel worry-free.

So, I am here with several travelling tips and tricks which will help you to be ready to encounter anything happen to you when you are wandering away from your home. Let see these major things that you must take care before heading to the trip.

1. Check your passport and visa date

Traveling to the foreign country is not easy. There are different rules in every country regarding the visa. Well, most of the countries need your passport must be valid for six months after your return date. So, you must check the expiry date of your passport as well as visa. If the date is expired, then your whole trip would get ruined. If all set, then do not forget to make copy of your passport and visa to keep it as a security.

2. Money Matter A lot

Money is the major things that every traveller must take care before going to any trip whether out of the country or to the same country. If you are planning to the foreign country, then make sure that you have complete math of your home country and the other countries currency conversation knowledge. You must also conform to your bank that your credit card will work in the country you are visiting and tell a bank that you are going to another country so they cannot block your cards. One more thing is that always keep local cash with you because not everyone accepts credit cards.

3. Do Advanced Packing

Whenever I go for a trip, I always carry few extra pair of clothes. It helps to ready for the situation of any luggage lost or if the trip extends for a few days. Alongside, you can also get the best anti-theft backpacks to keep your money, expensive smartphone or camera, passport, visa and something else safe. If all set, then keep in mind that how much luggage the airline will allows you to carry. Travelling outside of the country is fun, but the eating junk food may harm your health. So, it would be a good idea to carry some snacks form your home country.

4. Go With Good Gadgets

If you are planning a long trip, then you should also take care of all electronic devices that you are bringing along. Well, the smartphone is one of the most important gadgets which help to get in touch with your friends and family while traveling out of the country. So, do not forget to carry power bank and charging cable so that you could not face any low charging situation. Furthermore, do not forget to contact your network operator regarding the international calling charges and compatibility. Along with that, you should take care of other gadgets like camera, headphones, dryer and more while traveling.

5. Plan Your First And Last Day

Another most important thing that every traveller must do is make a perfect plan for the first and last day of the trip as these two days are only mattered a lot to you. At the first, you could enter in to the new place where everyone is strange. So, make a plan to get into the hotel safely where you are staying. Likewise, do not forget to make a schedule for a whole trip and of course for a last day as well. So, at the end of the trip, you would keep all your documents, gadgets, cash, cards, IDs and key safe while departing the country.

Conclusion

Well, these all are the foremost things that I do take care whenever I plan a holiday with my family and friends. I bet you won’t get in any difficulty if you have taken care of aforesaid tips while traveling abroad. So, be always a prepared and happy journey!

Wedding First Dance – The First Dance at Your Wedding With a Great Wedding Band

Most couples have a song that is special to them and it is traditional for the bride and groom to start the wedding evening’s party by dancing to their chosen song (although this is not set in stone!).  Although this is not compulsory, it is a nice way to start the evening as all the wedding guests (including those who have just arrived for the evening) get to see the embarrassed couple gaze lovingly into each others eyes as they smooch around the dance floor to the flash of cameras.  In actual fact it’s not that embarrassing; a good wedding band will let the couple dance alone and then after a minute or so will invite everyone else up to join the bride and groom.  With the dance floor full of smooching couples it is then easy to go straight into a party or dance song and so the evening’s entertainment begins.   

Whether or not the first song if played live by the band or from the original CD will depend on a number of things; does the band already have the song in their set-list?  If not, are they prepared to learn it (assuming they have time)? If they are willing to learn it will they do it justice (a three-piece band that does pubs every weekend may be able to do a version of your special song, but will you be happy with their interpretation as your first dance)?

Ultimately the answer to this question is to talk to the band.  If you can arrange to see them play live you will get a good idea of their abilities based on how they cover the songs they already do.  Good bands always try to learn a couple’s first song if it is not already in their set-list, especially if it is a song that we can be used again. Good bands will also, however, have no hesitation in recommending that the original CD version be played if they thought that they could not learn it in time or not do it justice!  Beware of copyright issues though; bands will have this covered for live performances but if you want to play a CD, speak to the venue first to see if they are covered. You are unlikely to experience a problem with the publisher, but you never know!

 

I can’t think of a worse way to start someone’s special wedding evening than a band playing a very lame version of a song that should have special meaning to the bride and groom.  If you want to do that crazy killer-dance that is so often seen on YouTube, you’ll need a good quality dance band. Please note; the sooner you let the band know what you want then the more chance you have of getting it – don’t be disappointed if you ask the band 2 days before your wedding to learn a specific song only to be told that it is not going to happen! So plan ahead, think about what song both you and your partner would like that first dance to be, then find a good band and speak to them; they will generally have great advice for you.

 

Most of all? Just relax on the night, stare into your partners eyes and get everyone in the room gushing and weeping at the lovely romantic sight of you both dancing for the first time as husband and wife.

Teenage Weight Loss – How Teenagers Can Safely Lose Weight

Teenagers with body mass measures between 25 and 30 require immediate medical attention. The internal stress caused from so much weight almost guarantees the premature development of medical problems such as diabetes, heart disease, cancers, and stroke.

There's no question that aggressive weight loss methods are necessary and these teenagers need to be followed by medical experts for years to come. But what about teenagers with body mass measures just below 25? Is it safe for this group of overweight and mildly obese teenagers to lose weight?

The verdict is still out – the weight loss community continues to wait for more evidence supporting aggressive weight loss methods for overweight teens. I say while we wait, let's lose some weight.

But we do not need to be so aggressive with this group. Overweight teens need to lose weight, but in a slow, gradual process. Lasting weight loss and the development of positive habits should replace the push for immediate weight loss in adolescents with body mass measures between 22 and 25.

The there's the teenager wanting to lose weight for purely cosmetic reasons. How do we approach this fragile situation as parents and professionals? We can not just say no to her for fear she might turn to unhealthy means to lose weight. But we can not just give him a green light and say go for it, either.

The rest of this article focuses on the cosmetic teenage weight loss dilemma. The best thing I can do is at least provide some ground rules for teenagers with body mass indices less than 22 who insist on losing weight.

Cosmetic Teenage Weight Loss – The Ground Rules

Here's a simple, straight forward list of ground rules for teenagers wanting to lose weight for cosmetic reasons:

  1. Losing weight with a body mass index less than 19 is not recommended and might even be harmful. Things like eating disorders, endocrine abnormalities, stunted growth, and anorexia are all well documented consequences from unnecessary teenage weight loss.
  2. Teenagers with body mass measures between 20 and 22, can lose 5 to 10 pounds in a safe and effective manner.
  3. The primary mechanism for teenage weight loss is always the "burning" of excess calories through increased physical activity. A combination of aerobic exercises and resistance training works fast and produces the best results.
  4. Teenage weight loss by restricting calories should be kept to a minimum. A slow, gradual, and controlled restriction of calories is key. I recommend starting with a 5% reduction of calories from baseline for two weeks. This is followed by a 10% reduction for one week and then a 15% reduction (if necessary) for one week.
  5. Dedication to a consistent exercise program typically produces the weight loss desired without any changes to the caloric intake. A more natural way to reduce calories comes from eating a more balanced and nutritious diet, including more servings of fruits and vegetables.
  6. Emphasizing consistent exercise and a nutritious diet is often all that is needed for a teenager to drop some weight, firm and tone muscle, and achieve her "cosmetic" goals.

For the actual steps to safe and effective teenage weight loss, additional information on resistance training, and guidelines for restricting calories, use this link …

Teenage Weight Loss Plan

To Healthy Living!

Michael A. Smith, MD

Chief Medical Consultant

Diet Basics Website